Ocean Spray

Print + Art Direction + Television + Environmental Design

I collaborated with the Ocean Spray team to bring their existing brand to life across multiple channels. I designed print ads, vehicle wraps, grocery store booth wraps, and signage for the Bog Walk, while exploring packaging designs for water and tea products. I also created a digital flipbook to tell the Ocean Spray story in a visually engaging, interactive format.

Working closely with a writer, I helped develop television scripts aligned with the brand’s voice and campaign objectives. On location in a Massachusetts bog, I art-directed the actors and oversaw visual composition, ensuring every element reinforced the brand identity and storytelling goals.

Across all projects, I focused on creating cohesive, high-impact visuals that worked seamlessly across print, digital, and experiential touchpoints, delivering an engaging and consistent brand experience for audiences.